This study applies functional theory of campaign discourse proposed by William Benoit for United States political debates and the theory of illocutions to the televised governorship debate of Lagos State. As opposed to other studies that have applied it to the United States, Finland, etc., it applies this theory to an African political debate. It asserts as against others that candidates distinguish themselves from their opponents using the major functions of campaign discourse in a reversed order, that is, attacks, defences (...) and acclaims rather than acclaims, attacks and defences which is popular in US debates. Furthermore, it also examines how attacks are pragmatically encoded by candidates in Lagos State debate, what illocutionary forms candidates utilize when informing voters of an opponent’s potential costs/weakness. Thus, this current study can be viewed as a comparative study that aims to unravel a sequence present in Nigerian debate different from what is obtainable in US political debates. (shrink)

This article adopts Benoit’s functional theory of campaign discourse and Van Dijk’s socio-cognitive theory in discussing two gubernatorial debate sessions in Nigeria. The selected debate sessions are recovered from YouTube files and transcribed. However, only utterances from candidates in the two major political parties in Nigeria, namely, Action Congress of Nigeria ) and the People’s Democratic Party, are subjected to content analysis. Context models in the aspects of discourse meaning and argumentation are also considered. Findings reveal that first, candidates’ utterances (...) range from acclaims to attacks and defenses. Second, topics help to derive candidates’ ideologies which are further exemplified within the ambience of shared background knowledge. Finally, candidates adopt legal/illegal jargons, explanations, statements of evidence, examples and illustrations to explicitly exemplify their mental dispositions and beliefs. We conclude by stating that candidates’ utterances were found to be relevant within the context of the debates and, by extension, the prevalent socio-political problems in Nigeria. (shrink)